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Builder Homesite Signs Agreement with DynAccSys for Virtual AdTaker's
Realty Ad Express
June 11, 2004
Builder Homesite, Inc. signed an agreement with DynAccSys for Virtual
AdTaker's Realty Ad Express to provide reverse publishing capabilities
to their builders on BHI newspaper sites. Builder Homesite and
Virtual AdTaker plan to launch the application in June 2004 with The
Denver Newspaper Agency, publishers of the Denver Post and Rocky
Mountain News. BHI will electronically transmit builder inventory,
spec homes, and model home data to Virtual AdTaker to create gallery
or showcase style display ads using Realty Ad Express.
"We are very excited about adding builder centric, reverse publishing
capabilities to our new construction web portal solution for
newspapers. Prior to this, the builder's typical advertising options
were display ads and classified liners only. This new product allows
builders to spotlight properties available for immediate occupancy in
a visually dynamic, new construction showcase with minimal
effort," states David Sawyer, Director of Business Development at
Builder Homesite, Inc.
Virtual AdTaker's Realty Ad Express has been in operation for 4 years
at over a dozen newspapers nation wide. Denver Newspapers was
selected as the launch site as they have used Realty Ad Express since
its inception. Part of the Virtual AdTaker suite of products, Virtual
AdTaker Realty Ad Express enables realtors/builders or newspapers to
easily build their own display ads on-line, preview and proof copy,
make changes, and submit them for publication on a 24/7 basis.
Virtual AdTaker also hosts applications for in column line ads for
real estate, obituary ads, employment, legal notices, automotive and
private parties to create and place advertisements via the web for
print and web.
Virtual Ad Taker is part of DynAccSys, a company that designs, builds,
operates, and supports customized data management tools - dynamic
solutions that solve complex problems in data management, data
transmission, and business processes. DynAccSys also offers business
process services as a technology-enhanced alternative to customer
processing with a focus on the print media, mortgage banking, and
accounting industries. The company devises new ways to better business
practices through Web solutions that transfer work from inside to
outside a company, or through designs that offer breakthrough
solutions to regulatory complexities. DynAccSys is based in Silver
Spring, Md. For more information, visit www.dynaccsys.com or contact
Renae Gerkin at 720-895-1972 for a demo of Virtual AdTaker or email
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Builder Homesite Inc., is a technology solutions company owned by a
consortium of more than 30 of the country's largest new home
builders. Builder Homesite Inc. provides the industry's most dynamic
private labeled, new construction search portal to newspapers
throughout the country including the Houston Chronicle, The Palm Beach
Post, The Dallas Morning News, Sarasota Herald-Tribune, San Antonio
Express-News, Cox Ohio Publishing, Austin American-Statesman and many
others. Builder Homesite Inc. also provides data services (like a new
homes MLS) for many other major newspapers including The Washington
Post, The Chicago Tribune, Arizona Republic, Atlanta
Journal-Constitution, Philadelphia Inquirer and many more. Builder
Homesite Inc. is located in Austin, TX. To discuss Builder Homesite's
new homes, private label or data solution for your newspaper, please
call David sawyer at 215-720-8328 or email at
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