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Virtual AdTaker signs with McClatchy Interactive Technologies for Modesto Bee and Fresno Bee to interface into AdBase


Denver, CO, May 14, 2014:  Virtual AdTaker signs an agreement with McClatchy Information Technology to interface into AdBase. The Modesto Bee will interface Virtual AdTaker’s Legal Notice product and the Fresno Bee will interface Virtual AdTaker’s Obituaries, Celebrations and Real Estate. In addition to a general interface, the Virtual AdTaker / Adbase interface can add additional options such as:

•    Kill Ads •    Replacement Ads •    Edgil (Ecco) direct token integration •    Integration for Ad Agencies •    Web HTML integration for web push •    Multiple web photos •    E-Commerce push to Virtual AdTaker’s display product

Virtual AdTaker’s In Column suite of products was developed to support agency, commercial and private party advertisers desire to create their own image rich ads quickly and easily online. The created advertisements are distributed seamless to classified print systems for print or any web location.

McClatchy newspapers have offered Virtual AdTaker’s service to their customers since 2007. 

Virtual AdTaker offers a comprehensive suite of advertising products custom-made for the publishing industry. The company is staffed with experienced personnel who understand the publishing environment, recognize publisher needs and believe in the power of superior customer service.

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